and Touch the Soul
Pioneer’s legacy began in 1930, when the founder Nozomu Matsumoto had a life-changing experience
of listening to music reproduced from imported hi-fi dynamic speakers.
He was so impressed with the soul-stirring sound that he decided to make great-sounding dynamic speakers for others to enjoy.
Matsumoto’s passion and belief in sharing a thrilling sensation with others runs in the Pioneer Group’s philosophy
“Move the Heart and Touch the Soul,” which has guided us in decision-making in business for decades.