News Release：Pioneer to Exhibit at CES 2016

Pioneer Electronics (USA) Inc., a wholly owned subsidiary of Pioneer Corporation, will exhibit at 2016 International CES, which will take place in Las Vegas from January 6 through 9, 2016.

Pioneer aims to be a leading company of "Comprehensive Infotainment", creating comfort, excitement, safety and reliability in vehicles. Providing an overview of our car electronics businesses in both the OEM and consumer markets, we will display a variety of cutting-edge technologies under development for the automated driving society as well as our latest car electronics products that dedicate to the realization of "connected cars".

Pioneer booth

Las Vegas Convention Center: Booth No. 1102 in the North Hall
CES URL: http://www.cesweb.org/
Pioneer Electronics (USA) Inc. URL: http://www.pioneerelectronics.com/PUSA/

Outline of exhibits

Automated driving related technologies under development, such as 3D-LiDAR sensors (reference exhibit)

We will show the advanced automated driving-related technologies that Pioneer is developing, such as 3D-LiDAR (Light Detection and Ranging), a driving space sensor that is spotlighted as a key device for realizing automated driving, high-precision vehicle location technologies, and a system for maintaining and operating advanced maps efficiently ("data ecosystem").

New conceptual cockpit of "In-Vehicle Contextual Awareness" (reference exhibit)

Visitors can enjoy a simulated driving experience of a connected car in an advanced in-vehicle environment. Contextual awareness technology recognizes and anticipates every situation and provides, at the most optimal timing, information that drivers need in the midst of the constantly changing circumstances they encounter while driving.

Transparent high-mount stop lamp utilizing OLED Lighting (reference exhibit)

We will propose a transparent high-mount stop lamp utilizing the feature of OLED lighting which lights in only one direction and turns to transparent when it unlights. When it lights, the lamp emits light one-side only to the rear, thus ensuring rearward visibility from the driver's seat.

Latest car electronics products: new NEX models feature enhanced connectivity to smartphones

We will display our latest car electronics products including new lineup of NEX (Networked Entertainment eXperience) series available in North America to enhance connectivity to smartphones. Visitors can experience various cloud services, advanced function and powerful sound by Pioneer's unique technologies in a demo car at Pioneer booth.

Cycling Pedaling Monitor System

We will display a high-performance cycle-computer and related-training tools for athletes.

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